cavelier wine bar design

ONE SMITH STUDIO

INTERIOR DESIGN & BRANDING SERVICES

One Smith Studio is a boutique interior design and marketing firm. I help business owners design unique spaces that encourage gathering and support them with strategically tailored brands, content and marketing plans to connect with communities.

Cavelier Wine Bar photos by Laura Couture

FULLY BOOKED THROUGH 2024

Accepting Projects
for February 2025

Full Service for
Small Businesses

Opening a brick and mortar business space isn’t for the faint of heart.

You’re juggling contractors, investors, vendors, suppliers, prospects and more — while crossing your fingers that people show up when the doors open.

One Smith Studio was created as a single point of service to simplify and amplify the small business launch and refresh processes.

How? By offering interior design, branding, messaging, social media strategy, content and press outreach — all in one cohesive, customized package that keeps your business goals in focus.

SERVICES

  • Interior design for businesses with a focus on spaces that encourage gathering and experiences — including hospitality spaces, vacation rental properties, community spaces, event venues and more.

    Ranging from refreshes and renovations to complete build outs.

  • Everything you need to establish or elevate your brand:

    Naming, logos, brand messaging, brand guidelines, graphic elements, photography, videos and more.

    By working with my wide range of trusted design, illustration, photography and video partners, we can deliver on any brand style, from timeless and minimal to bold and dynamic.

  • Customized strategy and support for launching or elevating your brand’s social presence.

  • Press releases, media outreach and more to get the word out before, during and after your doors open.

  • Interior design for whole-home new construction projects, including builder models and show homes.

    + Customized content and marketing plans to promote the project.

Hi, I’m Sam. With over 15 years of experience as a creative director, writer and communications strategist in the advertising industry, I’ve built and elevated brands of all sizes and categories. Through One Smith Studio, I pair my branding and storytelling expertise with a fresh interior design approach to support entrepreneurs through a uniquely streamlined service.

CLIENT TESTIMONIAL

“Working with Sam has proven to be one of the best business decisions I have ever made.”

“When I made the decision to pursue my dream of opening a coffee shop with a children’s play space, I underestimated the challenges ahead. While I had carefully crafted our mission, business plan, and envisioned the overall ambiance, bringing that vision to life proved to be a daunting task.

Enter Sam Smith.

Sam not only rose to the challenge but shattered my expectations. She assisted in selecting furniture, paint colors, and fixtures that perfectly aligned with our distinct vision. She validated our unconventional choices and provided invaluable guidance on execution – keeping in mind our visual aesthetic and need for functionality and durability. 

She facilitated connections with talented designers and creative experts to ensure our branding was seamlessly integrated across all platforms, from our physical space to our online presence.

Thanks to Sam’s efforts, we were able to create a meaningful space that not only bolstered our business but also became a cherished community hub. 

Working with Sam has proven to be one of the best business decisions I have ever made. I am profoundly grateful for her talent, perspective, and creative approach.”

— Abi Gilman, Owner
The Little Village Play Cafe, Wauwatosa

PORTFOLIO FEATURE

THE LITTLE VILLAGE PLAY CAFE

CLIENT TESTIMONIAL

“Not only did Sam jump in immediately to create a plan, but she facilitated every detail to make it happen.”

“I HIGHLY recommend partnering with Sam! We met just one month before the buildout of Cavelier was schedule to be complete. I needed an expert to create a feature wall behind the bar. Not only did Sam jump in immediately to create a plan, but she facilitated every detail to make it happen. 

After touring the space and reviewing my current design plans, Sam had suggestions for lighting changes, wallpaper in the bathrooms and the front of the bar that all made huge impacts to the overall design! It was a tight timeline to get it all in, but Sam facilitated many connections with suppliers and contractors that made it go smoothly and not add more to my plate. 

Sam is SO talented at not only interior design. She understands working with contractors, trades, and sticking to timelines. She also created a PR plan and content leading up to our grand opening that helped us gain traction before opening the doors. 

Sam truly took my vision to the next level all while working in a super tight timeline. I am grateful for all her work and can’t wait to partner with her more in the future!”

— Kelly Brown, Owner
Cavelier Wine Bar
Port Washington

PORTFOLIO FEATURE

CAVELIER WINE BAR

INTERIOR DESIGN, CONTENT, CREATIVE DIRECTION & PRESS OUTREACH

Residential Interior Design Packages

Every space is unique and everyone prefers a different level of support. To find out if my services fit your interior design needs, we’ll start with a complimentary call about your project, goals, budget, timeline, and what you’re looking for in a design partner. From there, I’ll draft a proposal customized for your project and preferences.

  • “When putting together our design boards, Sam perfectly captured the ‘feeling’ we were trying to pull off with our kitchen. We start construction this month and can't wait to see this vision come to life. Thank you SO much for your guidance, Sam!”

    — Jordain & Dennis H.
    Virtual Kitchen Design Client

  • "Sam was absolutely incredible to work with! She exceeded any expectations we had and she really brought our dreams to reality! She was super helpful in showing us how to envision the space and then gave us multiple examples of layouts that would best fit our family. The detail she provided was unmatched and her creativity is fantastic. Then she even provided us an extensive list of all the items we needed to make this happen. Her communication was very prompt and was always available for any questions we had! We CANNOT wait to work with her again on another project! Thank you so much!"

    — Sam & Joey P.
    Custom Bunk Bedroom Client

  • "Samantha was great to collaborate with to transform my open concept living space into something elegant but still functional for my young family. She made the virtual design process very personal by meeting via Zoom regularly and working with my floor plan and photos. 10/10 recommend!"

    – Elle R.
    Virtual Design Client

Full-Service Design

The most popular design partnership is the full-service package, which can be tailored to virtual and local clients and typically includes:

  • Mood Boards

  • Design Boards

  • Detailed Floor Plan & Furniture Layout

  • Paint, Wall Treatment & Finish Selections

  • Shop-able Source List

  • Contractor Communication

  • Styling recommendations

  • & more

60-Minute Consult

The one-hour video consult is a great option for those not ready to invest in full-service design or who just need support selecting a color palette or wall treatments, solving a tricky layout, or want general furnishing guidance.

Prior to the call, you’ll be asked to share photos and key measurements of the space as well as any preferences and inspiration. I’ll come prepared with ideas to make the most of our time!

The one-hour consult does not include design boards, product links or follow-up recommendations.

Cost: $325 USD

If no dates are available, please email sam@one-smith.com to request one.


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